9 Kindergarten and Childcare Themes for Building Your Daycare Business

Working with children can be an absolute joy. However, if you have your own daycare, you’ll likely have to put on your marketing hat from time to time. This can be a difficult shift to make, and you may not have a lot of time or energy for building a complete promotional strategy.

The good news is that developing a website is easy, and it’s a great way to start attracting more customers to your childcare service. A well-built site is a sound investment of your time, and can continue working wonders for you with only minor updates after the initial setup.

Starting out with a specialized theme for daycare centers or preschools will give you a great head start. Letting parents book their slots online can be helpful to both you and them. Of course, you’ll also want plenty of opportunities to show off how much fun your charges have at school, so photo-related features are a must.

Today, we’ll show you nine WordPress childcare themes that are as hardworking as they are adorable. Let’s go!

Kiddie is a responsive, easy-to-use tool that comes with a lot of the features you might want for your childcare website. For example, this theme ships with a generous variety of stock images that you can use to get started.

In addition, the Pricing Tables for WPBakery Page Builder plugin enables you to add colorful pricing boxes to your site. You can choose from a variety of styles to provide information for all of your care packages.

Another versatile tool Kiddie ships with is Timetable Responsive Schedule for WordPress. You might use this plugin to display your class offerings, lessons, outings, or even meal plans.

Price: A license for Kiddie starts at $57.

When building a kindergarten website, you’ll likely want to appeal to both parents and kids. A site built with Smarty can deliver a lot of information, while maintaining a sense of playfulness.

The teacher and class profile pages can be especially helpful to little learners. Parents and students will learn a bit about the instructors before school starts. Once classes are in session, teachers can update the class page with assignments and reminders.

If your school runs lots of fundraising events, you’ll find even more to like about Smarty. You can create events with a countdown timers to build anticipation. Plus, if you choose to collect donations on your website, you can do it through PayPal.

Price: A license for Kiddie starts at $59.

If you need to get your childcare site up and running quickly, Fable offers a lot of flexibility. You’ll have several methods available for both building and using your website.

To get the ball rolling, Fable ships with demo content that you can import for a fast and easy setup process. If you’re after a bit more control, you can use the drag and drop page builder that’s been specially designed for this theme. As you get more comfortable with the design process, you may want to give the many included shortcodes a try.

It’s also worth noting that selling branded products can be an effective way to get the word out about your daycare services. With that in mind, Fable integrates with WooCommerce so you can add your merchandise to an online storefront.

Price: A license for Fable starts at $59.

Little People comes with just about everything you could ask for to create your childcare website. There are lots of plugins and pre-built pages to get you off to a strong start.

Notably, this theme includes the Essential Grid plugin. You can use it to display anything from photos to pricing tables in a customizable grid format. It’s a versatile tool that you’ll likely use throughout your website.

Little People also enables you to display testimonials from happy parents. Glowing reviews can help build your reputation, and gain you more clients over time.

Price: A license for Little People starts at $59.

Next, we’ll have a look at Preschool. This fun theme ships with seven distinct home pages that you can use to welcome potential students and parents, and make them feel at ease.

If you’d like to share all the fun learning experiences your kids are having, you may want to add a blog to your website. With numerous layouts and post types to choose from, you’ll be able to share everything from photos of artwork to videos from performances.

Preschool’s class pages enable you to provide parents with plenty of facts, to help them decide what’s best for their little ones. You can use the information box to clearly display the ages each class is meant for, as well as its size, teacher, and other key information.

Price: A license for Preschool starts at $59.

Little Dino can help you on your way to an adorable childcare website. If you want the chance to get creative, this theme is definitely worth checking out.

The wealth of custom elements included with Little Dino offers an effective way to add personality to your daycare site. For example, you can display your daily schedule using an easy-to-understand timeline. You may also want to add some animated buttons for a whimsical touch.

If you’re a WordPress novice, never fear. Little Dino comes with the Elementor page builder, enabling you to build your site using a beginner-friendly drag-and-drop interface. There’s even a five-star support team available if you need some help along the way.

Price: A license for Little Dino starts at $59.

With Kids Planet, you get a vibrant theme that can help you generate excitement about your daycare center or preschool. Its bright colors, when combined with a minimalist style, help it stand out without becoming visually overwhelming.

If you offer numerous services at your center, you might appreciate Kids Planet’s pre-made services pages. You can provide in-depth information on all your offerings, including pricing details and who to contact to get started.

Kids Planet also provides many built-in ways to show off your expert childcare team. You might feature photos of your team members, brief bios, and even any skills they specialize in.

Price: A license for Kids Planet starts at $59.

The next theme we’ll introduce is Kids Zone. This tool gives you a lot to work with. To get started, you can choose from full-width or boxed layouts, and explore multiple header styles.

Kids Zone includes a mega menu that helps you add some playful character to your website. You might enjoy including images of your students there. Not only is this feature visually appealing, but it should make navigation more straightforward (as the menu can also accommodate text descriptions).

If you’ve ever thought about building an online community around your daycare, you’ll be excited to see that BuddyPress integrates with Kids Zone. Together, these two tools enable you to create a social network for your school’s families.

Price: A license for Kids Zone starts at $59.

Little Birdies is a super-cute preschool theme with a lot to offer. It ships with several tools you can use to create a fun and functional site, no matter your level of pre-existing knowledge.

In particular, Little Birdies is worth looking at if you’re concerned about responsiveness. Not only does this theme adapt well to various screen sizes, but it also ships with Slider Revolution and the Swiper slider. You can use both of these plugins to create mobile-friendly slide shows, and show off content without compromising the user experience.

It’s also worth noting that Little Birdies integrates seamlessly with Mailchimp for WordPress. You can take advantage of this plugin to send announcements and parenting tips to your preschool families.

Price: A license for Little Birdies starts at $59.


Creating a website for your childcare business requires some careful planning. You want to show that you’re a professional, but also demonstrate that you know how to have fun. Yet who has time to build a complete site when you’re busy wrangling toddlers?

Fortunately, there are plenty of WordPress themes designed for kindergartens and daycare centers, and they can help you get up and running in no time. If you’re in the mood to get creative, you may want to give Little Dino a shot. On the other hand, Smarty might be a good fit if you run an especially busy school.

What features are most important to you when you imagine your childcare website? Let us know in the comments section below!

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